There are many different ways you can write effective sales copy for websites, online advertisements, or emails to your list. There are several different copywriting formulas and styles you can choose to use. However, if you want to write great copy for internet marketing purposes then you need to follow the 3 C’s of online copy writing. These 3 particular “C’s” are to be clear, be concise, and be compelling.
Here’s some more information about these copywriting tips for internet marketers…
* Be Clear
The first of the 3 C’s of internet copywriting tips is to be clear. This is something you need to remember throughout your web sales copy. Be clear with your writing at all times. You don’t want people to have to work to understand what it is you’re trying to say. Quite simply, people won’t work to read or understand it. They’ll just click off of the page and you won’t get a sale from them.
* Be Concise
The second of the 3 C’s internet copywriting tips is to be concise. You don’t want to make your copy any longer than it has to be. Yes, the more money you’re asking for, the longer your copy normally needs to be so your prospects really know what they are getting for their money. But this doesn’t mean you want to ramble on without any purpose other than to stretch the length of the sales copy. So, be concise and don’t write one more word than you need to write in order to get your marketing message across.
* Be Compelling
The final “C” for internet business copywriting is to make the copy compelling. You want to get the reader to pull out their wallet and practically beg you to be a paying customer after reading your sales copy. And the way to do this is to make it very compelling. Make your reader not be able to resist what you’re offering.
If you want to write online sales copy that makes money then you need to always remember the 3 C’s for copy writing. Follow these copywriting tips and your business will prosper.